It's Not About Being Cute. It's About Changing Behavior.


Wondering why we use animals—and why those animals sometimes wear glasses? 

The Awesome Leader animals help you recognize and change behavior. 

And changing the behavior of leaders is what we do.

See Actions Rather Than Appearance

When you see pictures of people, you make judgments. That’s natural human behavior.

I use animals in our curriculum because they allow us to lean into a person’s behavior without battling bias about what people look like.

I want you to see your teammates (and yourself) based on behaviors rather than physical characteristics.

It's about changing behaviors. 

Does This Photo Motivate You?

Does this photograph motivate you to become a better leader?

It’s nearly impossible to not connect your reactions to this photo to the age, gender, and race of the person in the photo.

You start to think, “Does that man represent me? My team? Our managers? Do we act like that?”

Staged photographs of people in pretend companies don’t inspire a change in behavior, right?

With photos of people who don’t look like your work world, you get distracted.

Distracted from the goal of leadership training: to learn to be an amazing leader. 

Animals Let You Feel Without Judgment

I designed the Awesome Leader animals to represent different leadership styles, behaviors, and personality traits.

They speak to your fears and hopes about being an amazing leader. (yes, really)

This approach is very real, very tested, and very proven.

Just like everything else we do. 

Our animals help you and your team to become awesome leaders. 

Nobody Wants to Be Bad at Their Job

Most people simply aren’t given the time, training, and tools they need to grow into their potential.

Make your managers the exception to this global trend.

Give them the tools to win in ways they didn’t know were possible and see the impact across your entire business.